Story detail · Northwind Operating Model
Ambition to be the regional reference
external
They want to outpace peer systems and become the regional reference for coordinated care. A competitive, market-facing motive: standing among regional health systems is the prize leadership cares about beyond the build. It does not change Phase 1 scope, but it is why this has executive attention.
Related force group
Outside pressure sets both the floor (regulation) and the ceiling (regional ambition) of what this engagement must deliver.
Verbatims
“If we get this right, the other systems in the region come to us to learn how.”